After a decade working as the Senior PR lead for consumer electronics and homeware brands such as Vax, Dirt Devil and Oreck, I set up my own freelance PR and digital marketing consultancy business in 2018, specialising in helping clients reach their perfect target audiences and drive their business forward.
Before starting my career in PR, I worked as a magazine editor across a broad portfolio of consumer and trade publications. This gave me first-hand experience of exactly what journalists want from PR pros.
I now specialise in getting high profile media coverage and creating brilliantly effective digital marketing campaigns that convert that coverage into sales.
"Jo has been instrumental in planning and implementing all PR for Hampton and Astley with the explicit objective of getting featured in well known, prestigious press titles. She has secured features in mass reach and what we would consider to be highly established, pertinent titles for our industry, in turn supporting our product collections and giving our brand more gravitas with consumers.
Jo has boundless enthusiasm and energy and has been an absolute delight to work with, having delivered comparable results to an established PR agency, but without the overheads and inefficiencies that often come with them."
"We approached Jo for some branding work after a contact recommended her. After an initial online meeting she quickly followed our brief and produced a number of options for us to choose from. She talked through each option with us and gave us plenty to think about.
Jo is professional, creative and an absolute pleasure to work with and we hope to work with her again in the future. "
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